Sunday, 20th May 2012

Sainsbury’s

Project overview

Twelve work closely with Sainsbury’s, and have done for several years, helping to deliver better stores, creating new formats and helping the brand stay fresh.

We work across environmental, branding and communication projects to help deliver a consistent brand experience to their customers. Notable projects have been award winning Sydenham and Maidenhead, and designing the Fresh Kitchen takeaway offer, local formats, the XL format incorporating Sainsbury’s largest non-food offer, and most recently creating Sainsbury’s new typeface and designing the instore communications.